HIPAA.com

Brand Identity Design
Brand identity for an AMA endorsed HIPAA training specialist
HIPAA.com

Client
HIPAA.com

Sector
Government
Healthcare
Training

Discipline
Brand Identity Design

Project Team
Xuan Nguyen
Theo Rosendorf

HIPAA legislation reflects a move away from paper records and an increased emphasis on the security and privacy of healthcare data. HIPAA.com provides HIPAA training and is endorsed by the AMA (the American Medical Association). Glyphic has designed the HIPAA.com identity around making HIPAA legislation easy to learn.

For a more approachable look, the mark’s letterforms ease the typical ‘colossal’ appearance of acronyms set in all caps by using lowercase forms of a and m. Contextual colors provide a set of marks to match the green, purple, and blue colorways.

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