Tobias Frere-Jones Breaking Things Deliberately
“When trying to figure out a problem, pause for minute, and see if you can make it worse. A structure can really describe itself as it falls apart.”
Inside the office of Hoefler & Frere-Jones
A highlight of 2013, this video was part to a presentation of the AIGA 2013 Medal awards for which Jonathan Hoefler and Tobias Frere-Jones were awarded.